1
Published 2024
Springer Nature Switzerland
Subjects: ...Branding (Marketing)...

2
Published 2024
Apress
Table of Contents: ...Chapter 1: Case Study: Using Social Media for improving Customer Engagement -- Chapter 2: Applying...

3
by Lipschultz, Jeremy Harris
Published 2024
Routledge, Taylor & Francis Group
Table of Contents: ...-of-Mouth (eWOM) -- Branding -- Promotions, Market Research and Segmentation -- Integrated Marketing...

4
Published 2021
Springer International Publishing
Table of Contents: ...Chatbot UX and User Perceptions -- Should a Chatbot Disclose Itself? Implications for an Online...

5
Published 2024
Springer Nature Singapore
Table of Contents: ... -- Management of employer branding and communication 2.0 -- Digital citizenship through online media...

6
by Tonkin, Sebastian
Published 2010
Wiley Pub.
Table of Contents: ... -- Chapter 8. Maximizing web site performance -- Chapter 9. Search engine marketing (SEM) -- Chapter 10...

7
Published 2014
Springer International Publishing
Table of Contents: ...Research and Development in Intelligent Systems XXXI Best Technical Paper -- On Ontological...

8
by Haydon, John
Published 2013
John Wiley & Sons
Table of Contents: ... with Facebook Marketing; Chapter 1: Marketing in the Age of Facebook; Chapter 2: Researching and Understanding...

9
by Dugan, Lauren
Published 2013
FTPress
Subjects: ...Online social networks / fast...

10
by Comm, Joel
Published 2015
Wiley
Table of Contents: ... with Twitter; Chapter 9: Using Twitter to Help Build Your Brand; Create a Story; Portraying Your Brand...

11
Published 2022
Springer International Publishing
Table of Contents: ... organizations -- Design of an Employer Branding model -- Investment evaluation proposal with fuzzy tools. Case...

12
by Schnier, Joachim Bernhard
Published 2007
Routledge
Subjects: ...XML (Document markup language) / http://id.loc.gov/authorities/subjects/sh97007825...

13
Published 2024
Springer Nature Singapore
Table of Contents: ... of first semester students at the Technical University of Ambato -- Digital and traditional channels...

14
Published 2018
Springer International Publishing
Table of Contents: ... -- Study on Category Classification of Conversation Document in Psychological Counseling with Machine...

15
Published 2024
Springer International Publishing
Table of Contents: ...Effect of Social Networking Advertisements (SNAs) On Attitudes and Purchase Intention towards Brand...

16
Published 2016
Springer International Publishing
Table of Contents: ... Analysis of Documents Based on the SenticNet Framework -- Interpretability of Computational Models...

17
Published 2024
Springer Nature Switzerland
Table of Contents: ... (NPA) of Banks on Profitability of the Banks in India -- The Impact of Online Learning and Soft Skills...

18
Published 2017
Springer Nature Singapore
Table of Contents: ...Dynamics of Brand Acceptance Influenced by the Spread of Promotive Information in Social Media...

19
Published 2020
Springer International Publishing
Table of Contents: ... in the context of a brand-related online rumor -- Identifying the Types of Digital Footprint Data used to Predict...

20
Published 2024
Springer Nature Singapore
Table of Contents: ... in the Alto DouroWine Region -- Itineraries of memory and historical recreation based on mental maps: A Study...