1 Table of Contents: “... with strategic intelligence -- Gaining competitive advantage with globalization -- Gaining competitive advantage...”

2 Table of Contents: “... digital and social media assets -- Set the bar : social media benchmarks -- Twitter : the global brain...”

3 Table of Contents: “...Chapter 1. Research framework: core competence and global strategy -- chapter 2. Comparisons...”

4 Table of Contents: “...Submitting Your App to the Global App Directory Configuring Open Graph; Summary; Chapter 4...”

5 “..., ambition and human capital, forging connections on a global scale that create unprecedented value...”

6

7 “... collaboration was changing the way businesses communicate, compete, and succeed in the new global marketplace...”

8 “... marketer for several Top 100 brands and the current Global Vice President of Online Marketing for the world...”