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1
by Hong, Paul
Published 2014
CRC Press
Table of Contents: “...Chapter 1. Research framework: core competence and global strategy -- chapter 2. Comparisons...”
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2
by Percival, Sean
Published 2009
Que Pub.
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3
by Qualman, Erik
Published 2009
Wiley
“... marketer for several Top 100 brands and the current Global Vice President of Online Marketing for the world...”