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1
by Walsh, Gianfranco, Deseniss, Alexander, Kilian, Thomas
Published 2020
Springer Berlin Heidelberg
Table of Contents: “...Grundlagen des Marketing -- Informationsmanagement im Marketing -- Strategische Marketingplanung...”
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2
by Walsh, Gianfranco, Dose, David B., Funke, Christopher
Published 2022
Springer Berlin Heidelberg
Table of Contents: “...Grundlagen des Marketing -- Informationsmanagement im Marketing -- Strategische Marketingplanung...”
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3
by Walsh, Gianfranco, Dose, David, Schwabe, Maria
Published 2016
Springer Berlin Heidelberg
Table of Contents: “...Grundlagen des Marketing -- Informationsmanagement im Marketing -- Strategische Marketingplanung...”
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4
Published 2019
Springer Fachmedien Wiesbaden
“.... Die Herausgeber Prof. Dr. Mario Schaarschmidt ist Professor für Technologie- und Innovationsmanagement...”