1 Table of Contents: “... in negotiating -- Power and perception -- The impact of emotions on negotiation -- The element of time...”

2 “..., fulfill a basic emotional need for buyers, determing the correct price point for your offerings, become...”

3 “... possible return on the physical, emotional, and mental effort that his or her people put forth. It's not a...”

4 “... effectively by handling them systematically instead of randomly or emotionally, as most people do. * Develop...”