MPG.eBooks - Search Results - "Trier"

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International Strategic Management of Brands and Online Firms : Essays on Perceived Brand Globalness, Endorsed Branding, and E-Commerce Firms’ Internationalization

by Sinning, Carolina
Published 2022

Springer Fachmedien Wiesbaden

“... and Retailing at the University of Trier, where she received her doctoral degree....”