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author_facet:"Schmitt, Bernd H." language:"English" product_txtF_mv:"Edward Elgar eBook Archive"

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Handbook on brand and experience management

by Schmitt, Bernd H.
Published 2008

Edward Elgar

Subjects: “...Product management...”

Call Number: HD69.B7

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330 - Economics 1

Edward Elgar eBook Archive

Rogers, David L. 1 Schmitt, Bernd H.

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