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author_facet:"Schlegelmilch, Bodo B."
dewey-ones:"658 - General management"
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1
Global
Marketing Strategy : An Executive Digest
by
Schlegelmilch, Bodo B.
Published 2022
Springer International Publishing
Table of Contents:
“
...1. Marketing Strategy: A
Global
Discipline -- 2. The
Global
Marketing Environment -- 3. Selecting...
”
Read Now
2
International marketing in the fast changing world
by
Sto<U+0308>ttinger, Barbara
Published 2015
Emerald
Table of Contents:
“
... of cosmetic brand using age as a moderator / Sarah (Song) Southworth, Minjeong Kim --
Global
brand attitude...
”
Call Number:
HF1416
Read Now
3
Diversity in European Marketing : Text and Cases
Published 2012
Gabler Verlag
“
... strategic alliance of leading business schools and multinational companies. Its mission is to set a
global
...
”
Read Now
4
The MBA Compass : Finding Your True North in the Maze of MBA Programs
by
Schlegelmilch, Bodo B.
,
Iliev, George D.
Published 2023
Springer Nature Switzerland
“
... truly
global
perspective on one of the most important investment decisions an ambitious business student...
”
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Classification: 658 - General management
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658 - General management
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4
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Springer eBooks 2005-
3
Emerald Business, Management and Economics eBook Collection Archive
1
Author
Schlegelmilch, Bodo B.
Bauer, András
1
Franch, Josep
1
Iliev, George D.
1
Rudolph, Thomas
1
Sto<U+0308>ttinger, Barbara
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Zou, Shaoming
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