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Commercial advertising : six lectures at the London school of economics and political science (University of London)
by
Russell, Thomas
Published 2013
Routledge
Table of Contents:
“
...Lecture 1. The
economic
justification of advertising -- lecture 2. Advertising : its functions...
”
Call Number:
HF5823
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330 - Economics
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659 - Advertising & public relations
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Russell, Thomas
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