1 Table of Contents: “...Planning for success -- Setting the right price -- Putting together a successful listing -- Taking...”

2 Table of Contents: “... marketing -- II. Planning your online activities ; Integrating online and traditional marketing ; Online...”

3 “..., and your own e-commerce website. You'll need to make some new plans, learn some new skills, and change some...”

4 Table of Contents: “... -- Researching your business model -- Creating a business plan -- Evaluating your funding needs -- Establishing a...”

5 “...What tricks or tips will you find in this book? Here's a short list: Plan for a successful business...”

6 “.... It will help you determine what kind of business you want to run, write an action-oriented business plan...”

7