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1
by Malhotra, Naresh K.
Published 2007
Emerald
Table of Contents: “... / Crina O. Tarasi -- A critical review of marketing research on diffusion of new products / Gerard J...”
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2
by Malhotra, Naresh K.
Published 2010
Emerald
Table of Contents: “..., Gary L. Lilien -- A critical review of question-behavior effect research / Utpal M. Dholakia...”
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3
by Malhotra, Naresh K.
Published 2016
Emerald
Table of Contents: “... road : a critical examination of researcher assumptions and approaches to researching sustainability...”
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4
by Malhotra, Naresh K.
Published 2013
Emerald
Table of Contents: “... -- Consumer experience and experiential marketing : a critical review / Bernd Schmitt, Lia Zarantonello...”