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Product-led growth companies find a new way to serve customers : companies from Zoom to Slack lean on the product itself to find customers, convert them to paying, and drive rapid...
by
Libert, Barry
,
Davenport, Thomas H.
Published 2022
MIT Sloan Management Review
Subjects:
“
...
Produits
commerciaux
/
Gestion
...
”
Call Number:
HF5415.15
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Davenport, Thomas H.
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Libert, Barry
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