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1
by Kreutzer, Ralf T.
Published 2012
Gabler Verlag
“.... Wolfgang Merkle, Director Consumer & Brand, Tchibo GmbH, Hamburg Der Autor Prof. Dr. Ralf T. Kreutzer war...”
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2
by Kreutzer, Ralf T.
Published 2014
Springer Fachmedien Wiesbaden
“... des digitalen Marketings in kompakter Form auseinandersetzen.“ Dr. Wolfgang Merkle, Director Consumer...”