1
Published 1999
Springer Berlin Heidelberg
Table of Contents: ...1: Introduction -- to Price Bundling -- Bundling — A Powerful Method to Better Exploit Profit...

2
Published 2007
Springer Berlin Heidelberg
Table of Contents: ...Conjoint Analysis as an Instrument of Market Research Practice -- Measurement of Price Effects...

3
Published 2003
Gabler Verlag
Table of Contents: ... Preismanagements -- Target Costing -- Target Pricing und Profit Planning -- 2. Kapitel: Preisinstrumente...

4
Published 2003
Springer Berlin Heidelberg
Table of Contents: ...1. Conjoint Analysis as an Instrument of Market Research Practice -- 2. Measurement of Price...

5
Published 2001
Springer Berlin Heidelberg
Table of Contents: ...1. Conjoint Analysis as an Instrument of Market Research Practice -- 2. Measurement of Price...