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1
by Helmold, Marc
Published 2022
Springer International Publishing
Table of Contents: “...Chapter 1: Marketing, Sales and Pricing: Introduction -- Chapter 2: Marketing Management as Part...”
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2
by Helmold, Marc
Published 2022
Springer International Publishing
Table of Contents: “... -- Chapter 8: Economic Pricing, 3C-Pricing and Cost-Estimation Concepts -- Chapter 9: Audits and Quality...”