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The Patrón way : from fantasy to fortune, lessons on taking any business from idea to iconic brand : the untold inside story of the world's most successful tequila
by
Edelstein, Ilana
Published 2013
McGraw-Hill Education
Table of Contents:
“
...Out of the
blue
-- A brief history of tequila -- The taste test -- Hollywood star -- By the seat...
”
Call Number:
HF5415.1255
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658 - General management
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Edelstein, Ilana
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