1 Table of Contents: “... of Shopping -- 3. Polarized Light, Space Exploration, and the Future of Luxury -- 4. Colors, the Microbiome...”

2 Table of Contents: “... Gifting, and the Sense of Colors -- 7. Designing Luxury Brands, Hard Luxury, and the Epigenetics...”

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5 “... the right sensory mix (color, shape, taste, smell, texture, and sound) for each product • Fine-tune...”