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author_facet:"Camilleri, Mark Anthony"
product_txtF_mv:"Emerald Business, Management and Economics eBook Collection Archive"
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1
The branding of tourist destinations : theoretical and empirical insights
Published 2018
Emerald Publishing Limited
Table of Contents:
“
... development model -- Chapter 7: The
consumer
-based brand equity of music events: two case studies from...
”
Call Number:
G155.A1
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2
Strategic corporate communication in the digital age
Published 2021
Emerald Publishing Limited
Table of Contents:
“
.... The effect of macro celebrity and micro influencer endorsements on
consumer
-brand engagement on Instagram...
”
Call Number:
HF5718
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658 - General management
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Emerald Business, Management and Economics eBook Collection Archive
Author
Camilleri, Mark Anthony
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