Webvertising The Ultimate Internet Advertising Guide

It is clear that the costs, strategies and effectiveness of Internet marketing differ greatly from conventional marketing. This book contains a wide range of white papers and case studies written by specialists, which inform you on how to exploit the new advertising trend. The information details th...

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Bibliographic Details
Corporate Author: SpringerLink (Online service)
Format: eBook
Language:English
Published: Wiesbaden Vieweg+Teubner Verlag 2000, 2000
Edition:1st ed. 2000
Series:XHOTT Guide
Subjects:
Online Access:
Collection: Springer Book Archives -2004 - Collection details see MPG.ReNa
Description
Summary:It is clear that the costs, strategies and effectiveness of Internet marketing differ greatly from conventional marketing. This book contains a wide range of white papers and case studies written by specialists, which inform you on how to exploit the new advertising trend. The information details the best strategies and will save you a great deal of time and money
Physical Description:X, 261 p online resource
ISBN:9783322867933