Social media marketing im B2B
A book that discusses how B2B companies can use social media marketing. It contains inspiring practical examples, planning checklists, interviews with practitioners, lots of specific tips and a strategy process that can be adapted to a company's social media concept
Main Author: | |
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Format: | eBook |
Language: | German |
Published: |
[Cologne, Germany]
O'Reilly Verlag GmbH
2014
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Edition: | 1. Auflage |
Series: | O'Reilly's basics
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Subjects: | |
Online Access: | |
Collection: | O'Reilly - Collection details see MPG.ReNa |
Summary: | A book that discusses how B2B companies can use social media marketing. It contains inspiring practical examples, planning checklists, interviews with practitioners, lots of specific tips and a strategy process that can be adapted to a company's social media concept |
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Item Description: | "Eine erfolgreiche Strategie entwickeln, zielgruppenrelevanten Content erstellen, Erfolge messen und optimieren"--Cover. - "Besonderheiten, strategien, tipps"--Cover. - Includes index |
Physical Description: | 1 online resource |
ISBN: | 9783955615611 9783955615581 3955615588 3955615596 3955615618 |