Social media marketing im B2B

A book that discusses how B2B companies can use social media marketing. It contains inspiring practical examples, planning checklists, interviews with practitioners, lots of specific tips and a strategy process that can be adapted to a company's social media concept

Bibliographic Details
Main Author: Beilharz, Felix
Format: eBook
Language:German
Published: [Cologne, Germany] O'Reilly Verlag GmbH 2014
Edition:1. Auflage
Series:O'Reilly's basics
Subjects:
Online Access:
Collection: O'Reilly - Collection details see MPG.ReNa
Description
Summary:A book that discusses how B2B companies can use social media marketing. It contains inspiring practical examples, planning checklists, interviews with practitioners, lots of specific tips and a strategy process that can be adapted to a company's social media concept
Item Description:"Eine erfolgreiche Strategie entwickeln, zielgruppenrelevanten Content erstellen, Erfolge messen und optimieren"--Cover. - "Besonderheiten, strategien, tipps"--Cover. - Includes index
Physical Description:1 online resource
ISBN:9783955615611
9783955615581
3955615588
3955615596
3955615618