1 “..., the managing director of Ohmsha, Ltd. approached me with his request to compile this third edition, to which I...”

2 “... for the translation became very quickly possible. I thank the Managing Director of Zeeland Seaports Authority, Mr...”

3 “... in the position of Managing Director of the Institute for Research in Extramural Medicine in Amsterdam. The author...”

4 “... session by the managing director, competitor comparisons by the marketeers, tasting by a product 'expert...”

5 “... Foundation in Berne. I wish to thank the Foundation, and especially its Managing Director, Dr. P.A. Jaeger...”

6 “... on quality improvement require an unrelenting com­ mitment to include everyone, from the Managing Director...”

7 “... Automobilindustrie (VDA), und Ralf Kalmbach, Managing Director von Mercer Management Consulting, ist es gelungen, für...”

8 “... ist Vice President und Managing Director der Global Strategic Information Technology Practice bei A...”

9 “... Managing Director der network-economy GmbH, Frankfurt/Main...”

10 “..., Managing Director Europe Rolls-Royce und Bentley "Das Buch‚ ‚Moderne Markenführung' bietet ein Füllhorn von...”

11 “...Stimmen zum Buch: "Esch´s Buch ist der Brockhaus der Markenführung." Dr. Stefan Brungs, Managing...”

12 “..., Vienna, Austria. May we express our special thanks to Dr. Eibl, managing director and head...”

13 “... institutionelle Investoren noch lange beschäftigen wird." Alexander M. Ineichen, CFA, Managing Director, UBS "Mit...”

14 “...- und Betriebswirtschaft - den Verlagsmanagern von morgen - dar." Dr. Christoph Weger, Managing Director...”

15 “... in updated form and is also presented here for completeness. Dr I P Sword Managing Director Inveresk Research...”

16 “... articles this book will be a real asset to academics, researchers, senior managers, directors and quality...”

17 “..., scientist, manager, director, or publisher. Enormous advances are currently being made in the areas...”