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Published 2011
FTPress Delivers

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by Hallenbeck, George
Published 2020
Center for Creative Leadership

3
by Prabhu, Jaideep, Tellis, Gerard, Dodgson, Mark, Danneels, Erwin
Published 2013
MIT Sloan Management Review

4
by Tate, Wendy, Mollenkopf, Diane, Stank, Theodore, Da Silva, Andrea
Published 2015
MIT Sloan Management Review

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by Serdula, Donna
Published 2020
For Dummies

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by Ettenson, Richard, Grove, Hannah, Knowles, Jonathan, Sellers, Kevin
Published 2018
MIT Sloan Management Review

7
by Prochaska, Joe
Published 2002
Center for Creative Leadership

8
by Thota, Hamsa
Published 2009
Center for Creative Leadership

9
by Graham, Stedman
Published 2012
FT Press

10
by Keller, Scott, Schaninger, Bill
Published 2019
Wiley

11
by Ulaga, Wolfgang, Michel, Stefan, Hinterhuber, Andreas, Liozu, Stephan
Published 2018
MIT Sloan Management Review

12
by Kumar, Hari, Raghavendran, Satish
Published 2014
MIT

14
by Vives, Luis, Lucea, Rafael, Lessard, Donald
Published 2013
MIT Sloan Management Review

15
by Leal, Silvia, Filgueira, Jorge
Published 2017
LID Editorial

16
by Rao, M. S.
Published 2013
Dorling Kindersley (India)

17
by Devang, Asher, Kruse, Christian, Parker, Andrew, Parker, Andy
Published 2016
MIT Sloan Management Review

18
by Matiaske, Wenzel
Published 2017
Nomos Verlagsgesellschaft mbH & Co. KG

19
by Nielsen, Christian, Lund, Morten, Zott, Christoph, Huy, Quy
Published 2018
MIT Sloan Management Review