Summary: | This book explores the challenges and precarity of higher education post-pandemic, explicitly focusing on higher education in emerging countries. Looking beyond the pandemic, the editors and contributors provide a holistic view of the residual legacies of global health crises like COVID-19 in developing countries. The book calls for the need to reimagine, reevaluate and reposition the higher education system: exploring the challenges experienced by students, staff, administrators and other stakeholders. Bringing forth insights from researchers, practitioners and senior leadership, the book shares theoretical and practical insights on dealing with the aftermath of a pandemic and what can be learned for the future. It will be of interest and value to researchers, practitioners and leaders who wish to understand a develop new approaches for their teaching and management post-pandemic. Emmanuel Mogaji is a senior lecturer in advertising and marketing communications at the University of Greenwich, UK. He is the author of Brand Management: An Introduction Through Storytelling and Introduction to Advertising: Understanding and Managing the Advertising Process. Varsha Jain is a professor of integrated marketing communications and the doctoral programme and research co-chairperson at the MICA, India. Her research specialties lie in advertising, branding, digital marketing, luxury branding and digital natives. Felix Maringe is a full professor of higher education, former head of the school at the Wits School of Education, and assistant dean for internationalisation and partnerships at the University of the Witwatersrand, South Africa. He researches and publishes in the areas of globalisation, internationalisation and the decolonisation of higher education. Robert Ebo Hinson is a marketing communications practitioner turned scholar and professor. In 2019, he was listed as one of the top 100 speakers in Ghana
|