Effective Innovation Begins With Strategic Direction

To get more from your innovation efforts, you must first know what type of change you want to achieve, whether it be strengthening the trajectory of your existing path or fundamentally reinventing your business. The authors identify the forms of innovation well suited for each of the three primary t...

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Bibliographic Details
Main Authors: Hunsaker, B., Knowles, Jonathan (Author)
Format: eBook
Language:English
Published: MIT Sloan Management Review 2021
Edition:1st edition
Subjects:
Online Access:
Collection: O'Reilly - Collection details see MPG.ReNa
Description
Summary:To get more from your innovation efforts, you must first know what type of change you want to achieve, whether it be strengthening the trajectory of your existing path or fundamentally reinventing your business. The authors identify the forms of innovation well suited for each of the three primary types of strategic innovation and suggest specific strategies to help businesses achieve their goals
Item Description:Made available through: Safari, an O'Reilly Media Company
Physical Description:8 pages