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Platform Scaling, Fast and Slow

Rapid scaling is a key element of platform strategy, but it is not the best move for all platforms in all markets. Sometimes a more careful, incremental, and slower approach to scaling is better. In studying platform businesses like Airbnb and Uber, the authors found that regulatory complexity and r...

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Bibliographic Details
Main Author: Büge, Max
Other Authors: Ozcan, Pinar (VerfasserIn)
Format: eBook
Language:English
Published: [Erscheinungsort nicht ermittelbar], Boston, MA MIT Sloan Management Review, Safari 2021
Edition:1st edition
Subjects:
Electronic Books ; Local
Online Access:
Collection: O'Reilly - Collection details see MPG.ReNa
Description
Summary:Rapid scaling is a key element of platform strategy, but it is not the best move for all platforms in all markets. Sometimes a more careful, incremental, and slower approach to scaling is better. In studying platform businesses like Airbnb and Uber, the authors found that regulatory complexity and regulatory risk are two significant but often neglected factors in the success of platform growth strategies
Item Description:Online resource; Title from title page (viewed March 9, 2021)
Physical Description:9 pages

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