MPG.eBooks - Description: What is product management?

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What is product management?

In this lesson, Nate Walkingshaw, Martin Eriksson, and Richard Banfield discuss what product management is and why it's critical to maintaining a competitive advantage

Bibliographic Details
Main Author:	LeMay, Matt
Format:	eBook
Language:	English
Published:	Sebastopol, CA O'Reilly Media 2018
Edition:	First edition
Subjects:	Product Management / Fast Marketing / Management / Fast Produits Commerciaux / Gestion Marketing / Management / 21st Century Product Management / Http://id.loc.gov/authorities/subjects/sh85107203 Marketing / Gestion / 21e Siècle
Online Access:	https://learning.oreilly.com/library/view/~/978149...
Collection:	O'Reilly - Collection details see MPG.ReNa

Description
Summary:	In this lesson, Nate Walkingshaw, Martin Eriksson, and Richard Banfield discuss what product management is and why it's critical to maintaining a competitive advantage
Physical Description:	iii, 3 pages illustrations
ISBN:	1492040967