Using scenario planning to reshape strategy rather than trying to predict the future, organizations need to strengthen their abilities to cope with uncertainty, a new approach to scenario planning can help companies reframe their long-term strategies by developing several plausible scenarios

Bibliographic Details
Main Authors: Ramírez, Rafael, Churchhouse, Steve (Author), Palermo, Alejandra (Author), Hoffmann, Jonas (Author)
Format: eBook
Language:English
Published: [Cambridge, Massachusetts] MIT Sloan Management Review 2017
Subjects:
Online Access:
Collection: O'Reilly - Collection details see MPG.ReNa
Description
Item Description:"Reprint #58426."
Physical Description:1 volume illustrations