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210123 ||| eng |
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|a 9781616735890
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|a 1299931057
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|a 1616735899
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|a 9781299931053
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|a Z250
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|a Samara, Timothy
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|a Typography workbook
|b a real-world guide to using type in graphic design
|c Timothy Samara
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260 |
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|a Gloucester, Mass.
|b Rockport Publishers
|c 2011
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300 |
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|a 240, [1] pages
|b illustrations
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505 |
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|a Cover -- Title -- Contents -- Typography Is Everywhere: Foreword -- Talking Type: A Discussion with Philippe Apeloig -- Typography Fundamentals -- A: Type Mechanics: The Visual Tool Kit -- Letterform Basics: The Foundation of Typographic Design -- Alphabet Variation -- The Optics of Spacing: Form and Counterform within Text -- The Spatial Mechanics of Paragraphs -- Paragraphs in Sequence -- B: Form and Function: Building the Bigger Picture -- Space: The Typographic Frontier -- Typographic Color: The Visual Texture of Language
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505 |
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|a Ephemera: Announcements, Promotions, and AdvertisingPosters -- Type in Motion: Animations and Film Titles -- Visual Identity: Logos and Corporate Identity Systems -- Environmental Type: Signage, Exhibitions, and Architectural Branding -- Publications: Newspapers, Magazines, and Newsletters -- Packaging -- Appendixes -- Index of Contributors -- A -- B -- C -- D -- E -- F -- G -- H -- I -- J -- M -- N -- O -- P -- Q -- R -- S -- T -- U -- W -- Bibliography -- About the Author -- Acknowledgments
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|a Includes bibliographical references (page 240) and index
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|a Point, Line, and Plane: The Expanded Typographic RepertoireDeveloping Hierarchy: Clarifying the Content -- The Typographic Grid: Creating Architectural Space -- Breaking the Grid: Alternative Organizational Approaches -- Typographic Systems -- C: Expressing theUnspoken: Image and Emotion in Typography -- Integrating Type and Image -- Type as Image: Transforming Words into Pictures -- Color in Typographic Expression -- Typography in Practice -- Typeface Design -- Book Design: Texts and Covers -- Collateral Texts: Brochures and Annual Reports -- Website Design
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653 |
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|a Graphic design (Typography) / http://id.loc.gov/authorities/subjects/sh97005138
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653 |
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|a Graphic design (Typography) / fast
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653 |
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|a Caractères d'imprimerie
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653 |
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|a DESIGN / Graphic Arts / Typography / bisacsh
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653 |
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|a Type and type-founding / fast
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653 |
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|a Arts graphiques
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653 |
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|a Type and type-founding / http://id.loc.gov/authorities/subjects/sh85139094
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041 |
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|a eng
|2 ISO 639-2
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|b OREILLY
|a O'Reilly
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776 |
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|z 9781592530816
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776 |
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|z 1592533019
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776 |
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|z 9781616735890
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776 |
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|z 9781592533015
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776 |
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|z 1592530818
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776 |
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|z 1616735899
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856 |
4 |
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|u https://learning.oreilly.com/library/view/~/9781592530816/?ar
|x Verlag
|3 Volltext
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|a 740
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|a 686.2/2
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|a 745.4
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|a "This book presents information on type - the cornerstone of graphic design - succinctly and to the point, so that designers can get the information they need quickly and easily. Each project features well-crafted type that has succeeded, and the text teaches you how to choose fonts, sizes and colors; incorporate text and illustraions, and avoid common mistakes in text usage."--Jacket
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