Table of Contents:
  • The industrial deal: the shift from industry to technology
  • A global revolution: industrial leapfrog
  • The social reality: beyond the surface of social media
  • Life in boxes: the industrial formula for living
  • Rehumanisation: words define our future
  • Demographics is history: moving on from predictive marketing
  • The truth about pricing: technology and omnipresent deflation
  • A zero-barrier world: how access to knowledge is breaking down barriers
  • The infinite store: rebooting retail
  • Bigger than the internet: 3D printing
  • Screen play: post
  • mass media
  • Too big to fail?: the great financial disruption
  • The 3-phase shift: a closer look at the web
  • The big game: an introduction to gamification
  • System hacking: a great idea with a bad reputation
  • The job, the factory and the home: how location follows technology
  • A stranger from Romania: building a real Lego car
  • Market-share folly and industrial fragmentation: industrial metrics
  • The externality reality: is this the end of privacy?
  • Business = technology: the 4Ps revised