Simply brilliant powerful techniques to unlock your creativity and spark new ideas

Using his CreativityWorks framework, creativity and innovation expert Bernhard Schroeder explains how to break out of your mental box, reignite natural curiosity, and move step-by-step through a set of exercises that help individuals and teams. --

Bibliographic Details
Main Author: Schroeder, Bernhard
Format: eBook
Language:English
Published: New York AMACOM 2017
Subjects:
Online Access:
Collection: O'Reilly - Collection details see MPG.ReNa
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300 |a x, 220 pages  |b illustrations 
505 0 |a Why creativity matters in your career and life -- The myths of creativity and innovation -- The CreativityWorks framework -- Mindset: unleash your inner creativity and innovation -- Environment matters: leadership and culture -- Habitat: your surroundings are key -- Teams are critical: aspiration and mission -- Brainstorming rules and practices -- Iteration and innovation are personal -- Phoenix list: CIA tool for everyone -- IdeaGen: map your solution -- SCAMPER your way to innovation -- Blue oceans are the destination -- Tempero: the parts are greater that the whole -- Observation lab: what do you really see? -- Marketplaces, trends, and innovators 
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520 |a Using his CreativityWorks framework, creativity and innovation expert Bernhard Schroeder explains how to break out of your mental box, reignite natural curiosity, and move step-by-step through a set of exercises that help individuals and teams. --