Search engine optimization your visual blueprint for effective Internet marketing
Presents step-by-step instructions for a variety of search engine optimization techniques, including using and optimizing meta tags, writing effective content, building communities with blogs and forums, using Google Analytics, creating pay-per-click campaigns, and gaining exposure through social me...
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| Format: | eBook |
| Language: | English |
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Indianapolis, IN
Wiley
2010
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| Edition: | 2nd ed |
| Series: | Visual read less, lean more
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| Collection: | O'Reilly - Collection details see MPG.ReNa |
| Summary: | Presents step-by-step instructions for a variety of search engine optimization techniques, including using and optimizing meta tags, writing effective content, building communities with blogs and forums, using Google Analytics, creating pay-per-click campaigns, and gaining exposure through social media A visual approach to the power of SEO marketing from a world-renowned Internet marketing expert. Search engine optimization (SEO) is an ever-growing and powerful form of online marketing that allows business to grow in a faster, more cost-effective way by increasing traffic and visibility to a Web site. This updated resource remains the only book of its kind to take a visual approach to the essential component of maximizing the effective marketing strategies that SEO provides. Packed with more than 600 screen shots, top Internet marketing expert Kristopher Jones explores search-engine marketing |
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| Physical Description: | xxvi, 307 pages illustrations |
| ISBN: | 0470620757 9781282756373 0470920629 9786612756375 9780470920626 1282756370 9780470620755 |