Lean analytics use data to build a better startup faster

"Whether you're a startup founder trying to disrupt an industry or an intrapreneur trying to provoke change from within, your biggest challenge is creating a product people actually want. Lean analytics steers you in the right direction. This book shows you how to validate your initial ide...

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Bibliographic Details
Main Author: Croll, Alistair
Other Authors: Yoskovitz, Benjamin
Format: eBook
Language:English
Published: Sebastopol, CA O'Reilly Media 2013
Edition:1st ed
Series:The lean series
Subjects:
Online Access:
Collection: O'Reilly - Collection details see MPG.ReNa
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505 0 |a pt. 1. Stop lying to yourself -- pt. 2. Finding the right metric for right now -- pt. 3. Lines in the sand -- pt. 4. Putting lean analytics to work 
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520 |a "Whether you're a startup founder trying to disrupt an industry or an intrapreneur trying to provoke change from within, your biggest challenge is creating a product people actually want. Lean analytics steers you in the right direction. This book shows you how to validate your initial idea, find the right customers, decide what to build, how to monetize your business, and how to spread the word."--Publisher description