Google Analytics

Get the most out of the free Google Analytics service-and get more customers Google Analytics allows you to discover vital information about how end users interact with their Web sites by collecting vital data and providing tools to analyze it, with the intention of improving the end-user experience...

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Bibliographic Details
Main Author: Ledford, Jerri L.
Other Authors: Teixeira, Joe, Tyler, Mary E.
Format: eBook
Language:English
Published: Indianapolis, Ind. Wiley Pub. 2010
Edition:3rd edition
Subjects:
Online Access:
Collection: O'Reilly - Collection details see MPG.ReNa
Description
Summary:Get the most out of the free Google Analytics service-and get more customers Google Analytics allows you to discover vital information about how end users interact with their Web sites by collecting vital data and providing tools to analyze it, with the intention of improving the end-user experience and, ultimately converting users into customers. This indispensable guide delves into the latest updates to the newest version of Google Analytics-3.0-and explains the concepts behind this amazing free tool. You'll discover what information to track, how to choose the right goals
"With 2 billion sites on the Web, who's looking at yours? Google Analytics can tell you. With great new features including advanced customization and segmentation capabilities, Analytics supplies information about your site visitors that helps you ramp up the value of your site. And like its two previous editions, this guide shows you what's new in Google Analytics, how to get the most from the program, and what to do with what you learn"--Resource description page
Physical Description:xxvii, 404 pages illustrations
ISBN:9786612685972
9780470531280
9780470874004
0470531282
0470874007