Game-time decision making high-scoring business strategies from the biggest names in sports
Make business decisions with the confidence and clarity as the world's best sports coaches. When the pressure is on, great coaches remain laser-focused, confident, and fully in charge of their roster. They're the same way when it comes to developing strategies and game plans to succeed. In...
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Format: | eBook |
Language: | English |
Published: |
New York
McGraw-Hill
2019
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Subjects: | |
Online Access: | |
Collection: | O'Reilly - Collection details see MPG.ReNa |
Table of Contents:
- Includes bibliographical references and index
- Introduction
- Putting together your roster by building yourself
- Offensive/defensive mindset
- Coaching trees and growth
- Don't trip on the first down chains behind you
- Being "in the game"
- The offense and defense of branding
- The offense and defense of marketing
- The offense and defense of communication