Facebook advertising for dummies

Here's what you need to know about establishing your business on Facebook, developing an ad strategy, building targeted landing pages for your ads, getting and interpreting the results of your efforts, and much more

Bibliographic Details
Main Author: Dunay, Paul
Other Authors: Krueger, Richard, Elad, Joel
Format: eBook
Language:English
Published: Hoboken, NJ Wiley 2011
Series:For dummies
Subjects:
Online Access:
Collection: O'Reilly - Collection details see MPG.ReNa
LEADER 02254nmm a2200553 u 4500
001 EB001920696
003 EBX01000000000000001083598
005 00000000000000.0
007 cr|||||||||||||||||||||
008 210123 ||| eng
020 |a 9780470948910 
020 |a 9780470948934 
020 |a 0470948914 
050 4 |a HF5415.1265 
100 1 |a Dunay, Paul 
245 0 0 |a Facebook advertising for dummies  |c by Paul Dunay, Richard Krueger, and Joel Elad 
260 |a Hoboken, NJ  |b Wiley  |c 2011 
300 |a xiv, 322 pages  |b illustrations 
505 0 |a Includes bibliographical references and index 
505 0 |a Getting started with Facebook advertising -- Launching your Facebook advertising campaign -- Managing your Facebook advertising campaigns -- Minding your metrics -- The part of tens 
653 |a Internet marketing / http://id.loc.gov/authorities/subjects/sh95005028 
653 |a Internet marketing / fast 
653 |a BUSINESS & ECONOMICS / E-Commerce / Internet Marketing / bisacsh 
653 |a Facebook (Electronic resource) / fast 
653 |a BUSINESS & ECONOMICS / Marketing / Telemarketing / bisacsh 
653 |a BUSINESS & ECONOMICS / Mail Order / bisacsh 
653 |a BUSINESS & ECONOMICS / Marketing / Multilevel / bisacsh 
653 |a Marketing sur Internet 
653 |a Facebook (Electronic resource) / http://id.loc.gov/authorities/names/n2007076967 
653 |a BUSINESS & ECONOMICS / Marketing / Direct / bisacsh 
700 1 |a Krueger, Richard 
700 1 |a Elad, Joel 
041 0 7 |a eng  |2 ISO 639-2 
989 |b OREILLY  |a O'Reilly 
490 0 |a For dummies 
015 |a GBB095243 
776 |z 0470948930 
776 |z 9780470948910 
776 |z 0470637625 
776 |z 0470948914 
776 |z 9780470948934 
776 |z 9780470637623 
856 4 0 |u https://learning.oreilly.com/library/view/~/9780470637623/?ar  |x Verlag  |3 Volltext 
082 0 |a 658 
082 0 |a 658.872 
082 0 |a 381 
082 0 |a 330 
082 0 |a 381.142 
520 |a Here's what you need to know about establishing your business on Facebook, developing an ad strategy, building targeted landing pages for your ads, getting and interpreting the results of your efforts, and much more