Table of Contents:
  • 51. Dynamic Text in Auction Descriptions
  • 52. Let's Make a Deal
  • 53. Diplomacy 101: Answering Dumb Questions
  • 54. Keeping Out Deadbeat Bidders
  • Chapter 5. Working with Photos
  • 55. How to Keep Your Item from Looking Pathetic
  • 56. Mastering Close-Up Photography
  • 57. Doctoring Photos
  • 58. Protect Your Copyright 59. Host Your Own Photos
  • 60. Make Clickable Thumbnails
  • 61. Construct an Interactive Photo Album
  • 62. Show a 360-Degree View of Your Item
  • 63. Create a Photo Collage
  • 64. Create a Good Gallery Photo
  • Chapter 6. Completing Transactions
  • 65. Keep Track of Items You've Sold
  • 66. Sending Payment Instructions
  • 67. Protect Yourself While Accepting Payments
  • 68. Cheap, Fast Shipping Without Waiting in Line
  • 69. Selling and Shipping Internationally
  • 70. Damage Control Before and After You Ship
  • 71. Dealing with Stragglers, Deadbeats, and Returns
  • Chapter 7. Running a Business on eBay
  • 72. eBay Stores
  • 73. Streamlining Listings
  • 74. Streamlining Communications
  • 75. Streamlining Checkout and Payment
  • 76. Obtaining Sales Records
  • 77. Make Money by Linking to eBay
  • 78. List Your Auctions on Another Site
  • 79. Accept PayPal Payments from Your Own Site
  • 80. Process PayPal Payments Automatically
  • 81. Keep Tabs on the eBay Community
  • Chapter 8. The eBay API
  • 82. Climbing Out of the Sandbox
  • 83. API Searches
  • 84. Retrieve Details About an Auction
  • 85. Automatically Keep Track of Auctions You've Won
  • 86. Track Items in Your Watching List
  • 87. Automatically Keep Track of Auctions You've Sold
  • 88. Submit an Auction Listing
  • 89. Automate Auction Revisions
  • 90. Spellcheck All Your Auctions
  • 91. Negative Feedback Bidder Alert
  • 92. Automatically Relist Unsuccessful Auctions
  • 93. Send Automatic Emails to High Bidders
  • 94. Generate a Custom Gallery
  • 95. Leaving Feedback
  • 96. Negative Feedback Notification
  • 97. Automatic Reciprocal Feedback
  • 98. Queue API Calls
  • 99. Cache Auction Data to Improve API Efficiency
  • 100. Working Without the eBay API Index
  • Machine derived contents note: Chapter 1. Diplomacy and Feedback
  • 1. Searching Feedback
  • 2. Using Prefabricated Feedback
  • 3. How to Avoid Negative Feedback
  • 4. Replies and Followups to Feedback
  • 5. Withholding Feedback
  • 6. Remove Unwanted Feedback
  • 7. Improve Your Trustworthiness Quickly
  • 8. What to Do When Your Email Doesn't Get Through
  • Chapter 2. Searching
  • 9. Focus Your Searches with eBay's Advanced Search Syntax
  • 10. Controlling Fuzzy Searches
  • 11. Jumping In and Out of Categories While Searching
  • 12. Tweaking Search URLs
  • 13. Find Similar Items
  • 14. Search by Seller
  • 15. Search Internationally
  • 16. Save Your Searches
  • 17. Create a Search Robot
  • 18. Find Items by Shadowing
  • 19. The eBay Toolbar
  • Chapter 3. Bidding
  • 20. Sniffing Out Dishonest Sellers
  • 21. Snipe It Manually 22. Automatic Sniping
  • 23. Conditional Sniping with Bid Groups
  • 24. Keep Track of Auctions Outside of eBay
  • 25. Take Advantage of Bid Increments
  • 26. Manipulating Buy-It-Now Auctions
  • 27. Retract Your Bid Without Retracting Your Bid
  • 28. Tools for Dealing with Fraud
  • 29. Send Payment Quickly and Safely
  • 30. International Transactions Made Easier
  • 31. Save Money on Shipping
  • 32. Dealing with Disappointment: Getting Refunds
  • Chapter 4. Selling
  • 33. What's It Worth?
  • 34. To Bundle or Not to Bundle
  • 35. Reserve Judgment
  • 36. The Strategy of Listing Upgrades
  • 37. Putting Keywords in Your Auction
  • 38. Track Your Exposure
  • 39. Expectation Management
  • 40. Formatting the Description with HTML
  • 41. Customize Auction Page Backgrounds
  • 42. Framing Your Auctions
  • 43. Overriding eBay's Fonts and Styles
  • 44. Annoy Them with Sound
  • 45. Put a Shipping Cost Calculator in Your Auction
  • 46. Allow Visitors to Search Through Your Auctions
  • 47. List Your Other Auctions in the Description
  • 48. Make Good Use of the About Me Page
  • 49. Opting Out of Checkout
  • 50. Make Changes to Running Auctions