Design informed driving innovation with evidence-based design

"This practical, accessible book--for design professionals and students alike--is about design excellence and how to achieve it. The authors propose an evidence-based design approach that builds on design ingenuity with the use of research in ways that enhance opportunities to innovate. They sh...

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Bibliographic Details
Main Author: Brandt, Robert M.
Other Authors: Chong, Gordon H., Martin, W. Mike
Format: eBook
Language:English
Published: Hoboken, N.J. John Wiley & Sons 2010
Subjects:
Online Access:
Collection: O'Reilly - Collection details see MPG.ReNa
Description
Summary:"This practical, accessible book--for design professionals and students alike--is about design excellence and how to achieve it. The authors propose an evidence-based design approach that builds on design ingenuity with the use of research in ways that enhance opportunities to innovate. They show the power of research data to both reveal new design opportunities and convince stakeholders of the value of extraordinary work. A guide for all designers who want to earn their place as their clients' trusted advisor and who aspire to create places of beauty and purpose."--Resource description page
Physical Description:xi, 340 pages, 8 unnumbered pages of plates illustrations (some color), plans
ISBN:0470916397
9780470916391
9780470916407
1282859889
0470916400
9786612859885
9781282859883