Design, evaluation, and analysis of questionnaires for survey research

Questionnaires for Survey Research, Second Edition is an excellent textbook for upper-undergraduate and graduate-level courses in methodology and research questionnaire planning, as well as an ideal resource for social scientists or survey researchers needing to design, evaluate, and analyze questio...

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Bibliographic Details
Main Author: Saris, Willem E.
Format: eBook
Language:English
Published: Hoboken Wiley 2014
Edition:Second edition
Subjects:
Online Access:
Collection: O'Reilly - Collection details see MPG.ReNa
Table of Contents:
  • Includes bibliographical references and index
  • Preface
  • Introduction
  • The three-step procedure to design requests for an answer
  • Concepts-by-postulation and concepts-by-intuition
  • From social science concepts-by-intuition to assertions
  • The formulation of requests for an answer
  • Choices involved in questionnaire design
  • Specific survey research features of requests for an answer
  • Response alternatives
  • The structure of open-ended and closed survey items
  • Survey items in batteries
  • Mode of data collection and other choices
  • The effects of survey characteristics on data quality
  • Criteria for the quality of survey measures
  • Estimation of reliability, validity and method effects
  • Split ballot mtmm designs
  • Mtmm experiments and the quality of survey questions
  • Applications in social science research
  • The sqp 2.0 program for prediction of quality and the
  • Improvement of measurement
  • The quality of measures for concepts-by-postulation
  • Correction for measurement errors
  • Coping with measurement error in cross-cultural research
  • References
  • Index