Design, evaluation, and analysis of questionnaires for survey research
Questionnaires for Survey Research, Second Edition is an excellent textbook for upper-undergraduate and graduate-level courses in methodology and research questionnaire planning, as well as an ideal resource for social scientists or survey researchers needing to design, evaluate, and analyze questio...
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Format: | eBook |
Language: | English |
Published: |
Hoboken
Wiley
2014
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Edition: | Second edition |
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Online Access: | |
Collection: | O'Reilly - Collection details see MPG.ReNa |
Table of Contents:
- Includes bibliographical references and index
- Preface
- Introduction
- The three-step procedure to design requests for an answer
- Concepts-by-postulation and concepts-by-intuition
- From social science concepts-by-intuition to assertions
- The formulation of requests for an answer
- Choices involved in questionnaire design
- Specific survey research features of requests for an answer
- Response alternatives
- The structure of open-ended and closed survey items
- Survey items in batteries
- Mode of data collection and other choices
- The effects of survey characteristics on data quality
- Criteria for the quality of survey measures
- Estimation of reliability, validity and method effects
- Split ballot mtmm designs
- Mtmm experiments and the quality of survey questions
- Applications in social science research
- The sqp 2.0 program for prediction of quality and the
- Improvement of measurement
- The quality of measures for concepts-by-postulation
- Correction for measurement errors
- Coping with measurement error in cross-cultural research
- References
- Index