Hands-on guide to creating Flash advertising from concept to tracking--microsites, video ads, and more
Create awe-inspiring, mind-blowing Flash ads and microsites that engage consumers and demonstrate their worth to clients. The Hands-On Guide to Creating Flash Advertising delivers the nuts and bolts of the development process from initial design conception to ad completion. You'll learn the bes...
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| Format: | eBook |
| Language: | English |
| Published: |
Burlington, MA
2008
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| Series: | The Focal Press hands-on guide series
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| Collection: | O'Reilly - Collection details see MPG.ReNa |
| Summary: | Create awe-inspiring, mind-blowing Flash ads and microsites that engage consumers and demonstrate their worth to clients. The Hands-On Guide to Creating Flash Advertising delivers the nuts and bolts of the development process from initial design conception to ad completion. You'll learn the best practices for:* Mastering the myriad of ad specs, deadlines, quality and version control issues* Creating ads that balance campaign goals with design constraints* Preparing and building ads with team and QC standards* Using |
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| Physical Description: | 1 volume illustrations |
| ISBN: | 1136140131 9781136140136 0240809491 |