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210123 ||| eng |
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|a 9780814416181
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4 |
|a HF5438.25
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1 |
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|a Hanan, Mack
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| 245 |
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|a Consultative selling
|b the Hanan formula for high-margin sales at high levels
|c Mack Hanan
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| 250 |
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|a 8th ed
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| 260 |
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|a New York
|b American Management Association
|c 2011
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| 300 |
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|a xxiv, 232 pages
|b illustrations
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|a Part I : positioning and partnering to propose high-margin value propositions : how to co-manage cash flow opportunities -- Consultative positioning strategies -- Consultative partnering strategies -- Part II : Proposing continuous business improvement through fast-closing profit projects : how to realize customer performance objectives -- Consultative proposing strategies
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| 653 |
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|a Vente
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|a Marketing / Key accounts / fast
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| 653 |
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|a selling / aat
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|a Selling / http://id.loc.gov/authorities/subjects/sh85119819
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| 653 |
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|a Marketing / Key accounts / http://id.loc.gov/authorities/subjects/sh85081337
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| 653 |
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|a Selling / Key accounts / http://id.loc.gov/authorities/subjects/sh85119840
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| 653 |
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|a Selling / Key accounts / fast
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| 653 |
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|a Budgets de publicité
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| 653 |
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|a Selling / fast
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| 041 |
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|a eng
|2 ISO 639-2
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| 989 |
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|b OREILLY
|a O'Reilly
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| 776 |
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|z 9780814416174
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|z 9780814416181
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|z 0814416179
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|u https://learning.oreilly.com/library/view/~/9780814416174/?ar
|x Verlag
|3 Volltext
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|a 658.85
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|a 658
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