Case studies in corporate strategies

The book traces the stories of ten Indian Companies which started out as small ventures and have grown into large corporations. They cover a wide spectrum of industry including steel, pharmaceuticals, alternate energy (engineering), information technology, FMCG, packaging, sugar, cut flower and, Foo...

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Bibliographic Details
Main Authors: Saptarshi, Dileep, Kochavara, Jairaj (Author)
Format: eBook
Language:English
Published: Chennai Pearson India Education Services 2015
Series:Always learning
Subjects:
Online Access:
Collection: O'Reilly - Collection details see MPG.ReNa
Description
Summary:The book traces the stories of ten Indian Companies which started out as small ventures and have grown into large corporations. They cover a wide spectrum of industry including steel, pharmaceuticals, alternate energy (engineering), information technology, FMCG, packaging, sugar, cut flower and, Food and Beverages. These companies cater to domestic as well as international markets and have resorted to exciting strategies to reach their pre-eminent positions. Moreover, the ten companies have faced difficult obstacles including global slowdowns and come out victorious
Item Description:"Pearson casebook series"--Cover
Physical Description:1 volume illustrations
ISBN:9789352861200