The Instigatory Theory of NGO Communication Strategic Communication in Civil Society Organizations

By understanding the ontogenesis of NGOs as civil society organizations from a historical-anthropological, communicational, sociological, economical and managerial perspective, Evandro Oliveira outlines the Instigatory Theory of NGO Communication (ITNC). This proposes the ontological principles, an...

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Bibliographic Details
Main Author: Oliveira, Evandro
Format: eBook
Language:English
Published: Wiesbaden Springer Fachmedien Wiesbaden 2019, 2019
Edition:1st ed. 2019
Series:Organisationskommunikation, Studien zu Public Relations/Öffentlichkeitsarbeit und Kommunikationsmanagement
Subjects:
Online Access:
Collection: Springer eBooks 2005- - Collection details see MPG.ReNa
Table of Contents:
  • Strategic communication and NGOs
  • Logics and management
  • NGOs and social theory: social and economic dimensions
  • Fundraising
  • Volunteering
  • Civic relations and social change