The Oxford handbook of management in emerging markets
Emerging Markets are the primary source of growth for business in the 21st century. This makes an understanding of managing businesses in emerging markets a fundamental building block for competing in today's global economy. This book's approach is to identify key elements of the business...
| Other Authors: | , |
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| Format: | eBook |
| Language: | English |
| Published: |
New York
Oxford University Press
2018, 2018-2019
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| Series: | Oxford handbooks online / Oxford handbooks online
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| Subjects: | |
| Online Access: | |
| Collection: | Oxford Handbook Online - Collection details see MPG.ReNa |
| Summary: | Emerging Markets are the primary source of growth for business in the 21st century. This makes an understanding of managing businesses in emerging markets a fundamental building block for competing in today's global economy. This book's approach is to identify key elements of the business systems and competition in emerging markets around the world, and then to look at competitive strategies of local and multinational companies going into and coming out of these countries. Specific focus is offered on a selection of countries/regions |
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| Published: | 2018-2019 |
| Physical Description: | 1 online resource |
| Publication Frequency: | Monthly |
| ISBN: | 9780190683979 |