Capitalising on the Grey-haired Globetrotters : Economic Aspects of Increasing Tourism among Older and Disabled People

This paper explores the impact of demographic trends on the market for tourism and considers how the economic power of older tourists is being - or could be - harnessed to maximise the potential both for visitors and domestic populations. The paper also suggests strategies to capitalise more effecti...

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Main Author: Frye, Ann
Format: eBook
Language:English
Published: Paris OECD Publishing 2015
Series:International Transport Forum Discussion Papers
Subjects:
Online Access:
Collection: OECD Books and Papers - Collection details see MPG.ReNa
Summary:This paper explores the impact of demographic trends on the market for tourism and considers how the economic power of older tourists is being - or could be - harnessed to maximise the potential both for visitors and domestic populations. The paper also suggests strategies to capitalise more effectively on this significant and growing market for the benefit, not only of the tourism market but also for domestic populations
Physical Description:20 p. 21 x 29.7cm