Social media in the marketing context a state of the art analysis and future directions

Main Authors: Plume, Cherniece J., Dwivedi, Yogesh Kumar (Author), Slade, Emma L. (Author)
Format: eBook
Language:English
Published: Cambridge, MA Chandos Publishing [2017]2017
Series:Chandos social media series
Subjects:
Online Access:
Collection: Safari Tech Books Online - Collection details see MPG.ReNa
Physical Description:1 online resource (1 volume) illustrations
ISBN:9780081017579
008101757X