Soft innovation economics, product aesthetics, and the creative industries
Much of the existing economic literature on innovation has taken a particularly functional viewpoint as to what innovation might be. This book explores 'soft innovation', found in the creative industries such as publishing, film-making, advertising and architecture, which has been hitherto...
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Bibliographic Details
Main Author: |
Stoneman, Paul |
Format: | eBook
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Language: | English |
Published: |
Oxford
Oxford University Press
2010, 2010
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Subjects: |
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Online Access: |
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Collection: |
Oxford University Press
- Collection details see
MPG.ReNa
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