Integrativ-Prozessuales Marketing Eine Einführung. Mit durchgehender Schwarzkopf&Henkel-Fallstudie
Main Author: | |
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Format: | eBook |
Language: | German |
Published: |
Wiesbaden
Gabler Verlag
2000, 2000
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Edition: | 1st ed. 2000 |
Subjects: | |
Online Access: | |
Collection: | Springer Book Archives -2004 - Collection details see MPG.ReNa |
Physical Description: | 402 S. 121 Abb., 7 Abb. in Farbe online resource |
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ISBN: | 9783322930439 |