The marketing book
| Main Author: | |
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| Format: | eBook |
| Language: | English |
| Published: |
Oxford ; Boston
Butterworth-Heinemann
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| Edition: | 5th ed |
| Subjects: | |
| Online Access: | |
| Collection: | Netlibrary - Collection details see MPG.ReNa |
| Item Description: | Previous ed.: 1999. - Includes bibliographical references and index |
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| Physical Description: | xxxviii, 834 p. ill |
| ISBN: | 0-585-45952-5 |