Heather WiddowsHeather Widdows (born 29 August 1972) is a British philosopher, specialising in applied ethics. She is currently the John Ferguson Professor of Global Ethics and Deputy Pro-Vice Chancellor for Research Impact at the University of Birmingham. Her research is in the areas of global ethics, feminist philosophy, and philosophy of health and bioethics. She has been based at the Centre for the Study of Global Ethics in the Department of Philosophy at the University of Birmingham since 2001. In 2005 she was awarded a visiting fellowship at Harvard University.
Her most recent book, ''Perfect Me: Beauty as an Ethical Ideal'' (Princeton University Press, 2018), explores how the nature of the beauty ideal is changing - becoming more dominant, demanding and global than ever before. Widdows argues that to address the harms caused by the beauty ideal, we must first understand its ethical nature. Vogue described the book as "groundbreaking", and writer and journalist Bri Lee included ''Perfect Me'' in her article [https://www.smh.com.au/culture/books/books-that-changed-me-bri-lee-20191230-p53nnj.html ''Books That Changed Me'']. Provided by Wikipedia