WGRF (96.9 MHz) is a radio station in Buffalo, New York, United States. The station's on air branding is "97 Rock". The station mostly plays Classic rock from the 1960s, 1970s, and 1980s. WGRF's studios are in the city's eastside, with its transmitter located north of downtown Buffalo. WGRF utilizes a directional antenna to protect Kitchener, Ontario's CHYM-FM, which is on 96.7 MHz.

WGRF is owned by Cumulus Media. Previous owners included the Taft Television and Radio Company, Rich Communications, Mercury Radio Communications (who separated the longtime combination with WGR in 1995 when it bought WGRF from Rich Communications, who in turn retained WGR until selling it to the Sinclair Broadcast Group two years later), and Citadel Broadcasting (which merged with Cumulus on September 14, 2011).

WGRF streamed its programming on the Internet until 2002, when it became economically unfeasible for some stations to continue their streams given changes in licensing and royalty agreements. In March 2006, Citadel launched an initiative that provided for the streaming of many of Citadel's stations. WGRF was among the first commercial stations in Buffalo to resume streaming after the earlier changes.

WGRF currently competes with cross-border rival CIXL-FM. Provided by Wikipedia

by Herdman, Roger
Published 2005
National Academies Press
Other Authors: '; ...Norton, Larry...